Blog posts, landing pages, and scripts

Three siblings, one idea

Three tools in the Documents family each specialize in a format rather than a business document. They share the brief in, one piece out model, but each is tuned to its own medium, so the questions they ask you differ.

Blog posts argue a claim

The Blog post generator wants the claim your article makes and who it argues against, not a topic. It runs several web searches before it writes a single word, then returns one Markdown article: a short summary near the top, headings that answer their own question, and every source cited inline and collected again at the end. Give it a position to defend, not a subject line.

Landing pages are one HTML file

The Landing page generator asks for the conversion job, the traffic landing on the page, and the single action you want a visitor to take. You choose a frame style and up to six sections. What comes back is one HTML file you can preview at mobile, tablet, and desktop widths, with any section regenerable on its own. This is a static page you copy or download. If you need an interactive app with real functionality, that is the App Builder, covered later in the academy, and not this tool.

Scripts are written to a runtime

The Script generator writes one long form script per run, for YouTube, a podcast, a webinar, a sales video, or a keynote. Runtime sets the length, and this is the part worth understanding: a good script is written to its runtime the way a screenwriter writes to one page a minute, not padded or hacked down after the fact. You drag from 3 to 60 minutes, the writer aims for roughly 155 spoken words per minute, and the script is built to that length. It lands formatted, with a print ready PDF.