Lesson 3 of 6 · 4 min
Composing a post from a creative
Turn a finished creative into a scheduled social post
Video walkthrough coming soon
Social Media Manager
Start from something you already made
The composer builds a post around a creative from your project library, never from a blank page. The same library you browse elsewhere loads in a rail right inside the composer, so you pick the finished image, video, or carousel you want out and it gets attached to the post. Nothing to post yet? Make it first in a Studio, then come back. Building a post here is less like writing from scratch and more like framing a print you already made: the picture exists, and you are deciding where it hangs.
What gets filled in for you
Attach a creative and the composer handles the tedious part. It prefills the caption from the creative's own suggested caption and pulls in your project's landing page link on platforms that allow one, so you are not retyping what the creative already carries. Edit the caption however you like before scheduling. The composer also trims it to each platform's length limit, so you never overflow a channel's cap by accident.
Choosing where it goes
The target options show only channels that can actually take the kind of creative you attached. A platform that cannot handle that format simply does not appear, which stops you from scheduling a post it would reject on sight. Choose one target or several, set your caption, and the composer prepares the post for each channel you selected.