What each connection unlocks

A connection is a means, not an end

Nothing on this page produces anything you can see on its own. A connection is like a power cable: plugging it in changes nothing until something downstream actually draws on it. The value shows up elsewhere in Pinnora. So before you wire something up, it helps to know which surface it feeds.

Ad platforms feed the Ads Manager

Connecting Meta or Google and attaching an ad account is what lets the Ads Manager push a creative as a paid ad and read performance back. The connection lives here. The campaign work happens in the Ads Manager, and that chapter covers that side.

Social channels feed the calendar

Connecting LinkedIn, YouTube, Pinterest, and the other organic channels is what fills the target list in the Social Media Manager calendar. You connect here, then schedule posts there. A channel you have not connected simply will not appear as somewhere to post.

MCP servers feed Atlas

A connected MCP server adds its tools to Atlas, the chat assistant, so Atlas can do things it could not do before. The next three lessons cover that in full.

Vendors can receive your creatives

Each SaaS vendor declares which creative kinds it can accept. Once it is connected, Atlas can push a matching creative to it, say a landing page to a site host or an asset to a connected tool. A vendor only shows up as a destination for the kinds it actually supports, so you will never be offered a target that cannot take what you made.